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WS102: Big Data and Business Analytics Fundamentals
Big data analytics use data collected at scale in order to ease decision-making process while yielding actionable and monetizable insights.
This programme aims to provide participants with knowledge in Big Data and Business Analytics for management decision-making. Compare with other courses in Hong Kong, this course provides a high level overview for people who interested in Business Analytics / Data Science Field. Participants are expected to know more about big data and business analytics skills. The programme provides an insight on how business world is using Big Data to improve their business models.
Learning outcomes
As a result of this course, participants will be able to…
Understand the fundamental concepts and knowledge about Big Data
Develop their analytical skills by applying regression analysis and machine learning to solve business problems
Provide an overview of data mining process and to pinpoint the potential and limitations of predictive analytics within a business setting
Who should attend?
Who wants to enter to Data Science Field / Seek for Career Swift as Business Analyst or Data Analyst
Who wants to understand how Business World is using Big Data
Who wants to learn how Big Data influence management decision
Who wants to apply Big Data to their current work/ business environment
Who works in marketing / CRM field and aim to explore more on Data / Business Analytics
Course Details
Course code | WS102 |
Date | 3 February 2023 – 24 February 2023 |
Time | 19:00 – 22:00 (3 hours each lesson) |
Duration | 12 hours (Total 4 lessons) |
Fee | HK$9,600 (Early bird offer: HK$8,640) |
Language | Cantonese + English supporting materials |
Prerequisites | There are no prerequisites or prior experience in big data |
Topic 1: Big Data Introduction |
Topic 2: Data Collection & Processing |
Topic 3: How to Add Value to Data? |
Topic 4: Future of Data and Business Analytics |
Outline
*subject to change. To be finalised when the course date is announced.
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